Quotes by Kevin Plank

"All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land."

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"Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational."

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"I'm a big advocate of the power of positive thinking, particularly for small businesses."

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"The purpose of Disneyland is to make people smile."

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"Success doesn't happen quickly. It happens from doing the same thing over and over, becoming great at it, and delivering great value to consumers."

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"Brands are all about trust. That trust is built in drops and lost in buckets."

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